Take a Look
October 2023
It’s October, and this month we’re spotlighting a good media mix strategy, the power of LinkedIn Ads and new updates Google Ads has made in 2023…
September 2023
It’s September! Finally, a break from the heat! As the leaves change colors and the air grows crisp, we’re embracing the cozy ambiance of fall in this month's media musings…
August 2023
Happy August! We’re in the dog days of summer, and quite like the thermometer, we’re feeling the heat with this month’s media musings…
newsletter archives
12/14/2023 - Out-of-Home Advertising, Ad Extensions and Our 2023 Recap
11/22/2023 - KPIs are Crucial, Patience is a Virtue & CTV is Superb
10/04/2023 - Mixing Media, Advertising on LinkedIn Ads, and Changing Google Ads
09/20/2023 - The Strike Marches On; Social Creativity; Audio or Video?
08/17/2023 - Hiring Agencies, Hail to Print & Harnessing AI
07/18/2023 - GA4 is Up, Twitter is Down, Where is Branding?
06/23/2023 - TV Tactics, Tracking Traditional, and Programmatic Pitfalls
05/25/2023 - This month we talk about success with Google Ads and maximizing digital performance!
04/20/2023 - This month we are sharing simple tips and tricks!
03/28/2023 - Let's Spring Forward
12/22/2022 - Let's Take a Look inWard
11/18/2022 - This Month, Media is on the Move!
10/24/2022 - TikTok Troubles, Ad Spend Updates, Crucial Fundamentals and Cool New Clients-- Oh My!
09/21/2022 - Analytics, Influencers and Branding – Have No Fear!
07/21/2022 - Local Outdoor Advertising, Google Responsive Search Ads, Digital Audio & Feel the ROMR Difference!
06/22/2022 - Organic Reach, Transparency in Advertising Agencies, Impression-Based TV Buying & Paradise Just Got a Bit Closer!
05/25/2022 - Programmatic Quality Concerns, Soft Conversion Tracking & Two Big Announcements from The Ward Group!
04/20/2022 - Future of the Internet, Digital Privacy Changes, DOOH's Unique Capabilities, & New Intern Alert!
03/31/2022 - TikTok's Potential, Google's Changes, & an Epic GMT Takeover